Advantage U

Advantage U is a unique and innovative card-less Customer Loyalty Program to provide our customers with exclusive benefits and information about the latest products & offers available at our New U chain of stores.

To become a member of this free service, all you need to do is register your contact details at any of our stores at the time of purchase and enjoy the benefits of the Customer Loyalty Program that entitles you to get special offers. 

What is Advantage U?


• New U's Customer Loyalty Program


When was it started?


• On 1^st May 2010


Customer Base


• 1,50,000 + and growing strong


How do you become a member?


• Any customer who shops at New U can become a member by providing contact details only.


What are the benefits?


• For every Rs. 100/- spent, the customer gets 1 reward point (Equivalent to Re. 1). The customer can redeem these points after accumulation of a minimum of 20 points.


• The customer's mobile number is his / her Advantage U number, so the customer does not face the hassle of carrying a card.


• Special Offers & Tie ups for Advantage U customers.